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Wednesday, 4 March 2015

Assertion can change the world

Woolworths traders or traitors?

The ethical woolworths store. image URL
My smooth undisputed logic demonstrates that no matter how thin you slice it, there will always be two sides. The #Boycottwoolworths campaign is a quest to achieve a political goal in Israel which is freedom for the Palestinians. Woolworths however has made it clear that it has no political affiliation with Israel. Now we have two sides of a story which can not be discussed in isolation. I am not gonna offer you a history class but we all know that boycotts of South African products in foreign retailers by citizens of those countries were major role players in ensuring that we gain our freedom. All those brave men and women who refused to to buy food from South Africa for the sake of a "Lesiba" in Limpopo are partly responsible for our access to nutritious food. They also saw Woolworths being able to trade with whomever they want. If they can do it for us, why can't we do it for the Palestinians? I mean if  I have to eat mangoes from Venda instead of the ones from Israel just so a child's life can be spared. Then I will walk from Jozi to Venda every weekend for my fruit shopping, with my cooler box of course.
image URL
We have people who died fighting apartheid and yet we want to help people implement it in their countries. Lemme guess, we are still stuck in the "what's in it for us"type of mentality instead of "what's in it for them". Although Woolworths came out and claimed that it imports food from Israel purely for nutritious reasons, I support the #Boycottwoolworths campaign. If Woolworths and other retailers stop trading with Israel, we will not only help the cause for Palestinians to be free but we will also open the market for South African farmers and create jobs.
image URL
 Nelson Mandela said that South Africans will never be free until the Palestinians are free. If you can not take it from him then humanity is still a vague concept to you. "If you take a neutral position in a case of injustice, you have took the side of the oppressor"- Bishop Desmond Tutu. 

5 comments:

  1. i understand why we fight as africans

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  2. I believe that Woolworths were ethically incorrect to trade with Israel because they are trying to implement apartheid when we have overcome the troubles of our past(apartheid) and going on about our "perfect" democratic society so yes the public is correct in boycotting Woolworths.

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  3. I've always enjoyed your style of writing. Nice article. From a PR perceptive how did woolworths deal with the issue? How did it affect their sales?

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    Replies
    1. Such a heartwarming compliment, thank you. Woolworths actually released a statement denying an average loss of R8 million a month in which they also stated that they have no political affiliation with Israel.

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